Boots Botanics Ionic Clay Mask Review #powerofplants

Boots Botanics Ionic Clay Mask

You know in teen movies when the girl is fresh out of the shower in her fluffy, pink robe, hair tied up in a towel-turban, working on her pedicure while sporting a super-attractive green mask? Chances are, she was wearing a clay mask.

I always loved how clay masks and the feeling as they dry on your skin. Not only do clay masks remove purify the skin, but they also deep clean. With the acne on my cheeks and along my temples acting up, I’ve been in the market for a good clay mask. In comes Boots Botanics Ionic Clay Mask.

Application & Use

When I first got the bottle, I shook it to see what the consistency was like. It sounded very watery, so I was pleased upon first application to see that the formula is fairly thick. I do recommend shaking prior to each use. The texture is slightly gritty, so I feel there is a very mild, physical exfoliation action.

It spread very easily across the skin, and I didn’t feel like I had to use a ton to cover my face. The instructions say to leave on for 10 minutes, which is perfect. At that point that mask isn’t ALL the way dry, which is a good thing! With a clay mask, you should rinse off before the mask has dried completely to prevent your skin from drying out. 10 minutes was just right. I had no difficulties washing the mask off. It turns from a deep mossy green to a light, mint green, so it’s easy to tell when it’s dry.

Here is an Instagram shot showing the mask fresh after application versus completely dry.


I would love to say my skin was magically transformed after just one use, but of course that is not the truth. With skincare, results over time are really what you ought to be looking for! Immediately after use my skin was soft and clean, no dryness or irritation. If you experience dryness or irritation, try leaving the mask on for less time. As I said previously, you shouldn’t let a clay mask dry 100% before removing. If you have overly sensitive or extremely dry skin, this might not be the product for you. This product is ideal for people with oily or combination skin.

The acne along my temples is improving, and I will continue to use this once a week.


I would prefer a flip cap instead of a twist off. Flip caps are significantly easier to keep clean. Otherwise, I love that the bottle is clear because it’s quick and easy to see how much product you have left. I also wish that this was available in a larger size. 3.3 fl. oz. seems small.


No fluff in this short and sweet ingredient list:

  • Sea silt (Natural oceanic clay) – Draws out impurities without overdrying this skin. Also high in minerals.
  • Aqua (Water) – speaks for itself
  • Potassium sorbate – A mild and natural preservative often used in place of parabens.
  • Sodium hydroxymethylglycinate – This is the only iffy ingredient in this short list. Sodium hydroxymethylglycinate is very popular in cosmetics, but has been pegged as a formaldehyde releasing preservative. According to, Sodium hydroxymethylglycinate can break down into formaldehyde, but it’s not a 100% guarantee.
  • Salix nigra (Willow) bark extract – This is known for its astringent, clarifying, anti-inflammatory properties.


Boots Botanics Shine Away Ionic Clay Mask (100 mL / 3.3 fl. oz.) retails for about $9.39, thought I’ve seen it as low as $7.51 on sale at Walgreens.


I was very, very pleased with this mask, and I will continue to use it weekly. The price per ounce is a little higher than other drugstore clay masks, but I love that this mask contains only the necessary ingredients without any fillers.

EDIT: 12 months after of using this, the mask started to smell like mildew. The product “period after opening” as labeled on the tube is 24 months, so I was disappointed the product turned so quickly.

I received this product complimentary from Influenster for the purpose of testing and reviewing.

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